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Read about the latest Marketing trends


We regularly post new articles, infographics, videos and guides in our blog.

Efficient Event Communications with Marketing Automation – 6 Steps for Automating Hybrid and Online Events [infographic]

Marketing automation helps to target and schedule more efficient event communications. Automations make it possible to schedule messages beforehand and target them to certain audiences based on their participation, behavior, or other data. This allows the organizer to create automation workflows that make the arrangements easier and more efficient.

10 Marketing Trends for 2021 [video]

See what marketing trends Fanni and Emma from our marketing team predict for 2021 on this video.

The End of Third-party Cookies – How to Prepare with Digital Marketing Tools? [infographic]

Third-party cookies are soon facing their end. Google’s announcement to abandon third-party cookies in Chrome by 2022 was the last nail to the coffin. Let’s go through what is going to change from the marketer’s perspective, and most importantly: how you can prepare for the changes with digital marketing tools.

10 Marketing Trends for 2021 [+Infographic]

In 2020 the world had to take a big leap in digitalization. This means marketing and communications have to change too. In this blog article, we list 10 marketing trends for 2021 with key statistics.

8 Tips to Personalize Your Emails

Have you ever wondered how to make your newsletters distinct and easy to notice? Keep on reading to learn 8 effective email personalization practices.

The Ultimate Digital Marketing Checklist + PDF Template (Fully Updated for 2020)

By the common effort of our marketing team, we compiled the most up-to-date digital marketing checklist for you.

What are the Benefits of Marketing Automation? (Survey Results 2.0)

Back in 2017, we conducted the first international marketing automation survey and now it’s time to get a fresher perspective of how marketers use automation.

Marketing Automation Survey Results 2.0

6 Ways To Tell Your Customers That You Care

By using marketing automation you can create and send your customers relevant and timely-right messages, based on their purchasing behavior or customer history. We listed six ways to utilize marketing automation in customer communications.

5 Digital Tips for the Christmas Season

Even though the marketing and communications offices go quiet, the customers won't lose their interest – usually the exact opposite. By planning ahead and scheduling you can spend the holidays without a care. We listed 5 handy Christmas tips for yuletide marketing and communications.