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Read about the latest Marketing trends


We regularly post new articles, infographics, videos and guides in our blog.

Guide: Marketing Automation for Beginners

Webinar recording: Marketing Automation – Advanced Level Use

Webinar recording: Boost your event communication

Here’s What You Need to Know About Apple’s Mail Privacy Protection

You’ve probably heard about Apple’s new Mail Privacy Protection feature. Many marketers might be wondering what the new feature means in practice and how it will change our day-to-day email marketing tasks. We gathered all of the most important details of the update to this article.

Webinar Recording: Practical Use Cases of Marketing Automation

Marketing Automation - B2C Examples

How to Create a Need for Products or Services with Email Marketing

Your potential customers are not always aware of how the product or service you offer could benefit them, which creates a challenge for salespeople. Take a look at these 6 tips and learn how to use email marketing to successfully convince your potential customers that they need your product or service.

Webinar recording: How to get started with marketing automation

Marketing Automation – How to Get Started

The lack of expertise or know-how is usually the biggest challenge in utilizing automation in the initial stages. In this article, we introduce the very basic steps of marketing automation that get you on the right track quickly, yet efficiently.

Marketing automation: B2C examples (+PDF)

Marketing automation is a great asset for marketing teams, as it is a versatile technology that enables marketers to implement targeted campaigns. In this article, we will focus on marketing automation examples for B2C, and you will find at the end of your reading a PDF template, with practical workflow examples for both beginner and advanced level.