Newsroom
AI helps you to measure your communications and target your content
Our new Liana™ PR Cloud communications entity includes an AI feature that can, for example, determine the tone of news or online discussions according to the examples given to it.
28.12.2018
Liana Technologies and Google Ads Integration
We are delighted to announce our Google Integration that helps marketers take the most out of the multichannel data and create effective Google Ads campaigns.
21.09.2018Liana's press releases
Personalized and data-driven email marketing drives hotel revenue: Liana Technologies helps AccorHotels optimize customer experience
16.01.2019, 07:30Personalization and cross-channel data are huge factors in email marketing and are likely to become even more important during the next years. This means that companies need to optimize their email ma...
Liana Technologies brings Google AdWords services into its Marketing Cloud software
29.04.2018, 12:00Digital marketing and communications software company Liana Technologies has enriched its Marketing Cloud services with a new integration to Google AdWords. Marketers can now manage their Google adver...
Liana Technologies goes to the EBA grand final - named as the National Winner for Finland in its award category
19.03.2018, 05:40Liana Technologies has been chosen as the National Winner for Finland in Customer and Market Engagement category. The company will continue to the final stage of European Business Awards where the Eur...
Industry media monitoring
'It's basic stuff, but marketers are still failing to put their audience first'
20.03.2019, Marketing WeekNo one can have escaped the conversation on digital marketing in the last decade. Traditional media are dead. Millennials no longer watch TV. Mobile is the future. And then the backlash, which shows h...
Strategies to Increase Website Traffic
20.03.2019, Business.comIn the competitive online marketplace, traffic rules the roost. For businesses looking to stay competitive on search engines and social media, the ability to draw eyeballs can make the difference bet...
The Evolution of Digital Marketing
18.03.2019, DMNewsFrom agile marketing to personalization, future success depends on understanding the many directions in which digital marketing is headed Login or register now to gain instant access to the rest of t...
Why the Legal Drinking Age Compliance Is a Difficult Policy to Adhere to in Digital Marketing
15.03.2019, AdweekAlcohol has always been a sensitive category for advertisers to walk the straight and narrow—and for good reason. Organizations such as the Distilled Spirits Council of the United States (DISCUS) have...
You are always welcome to contact us
