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Read about the latest Marketing trends


We regularly post new articles, infographics, videos and guides in our blog.

WordPress Website Personalization Tips for B2B

Marketing Automation in Practice, Part 2: How to Identify a Visitor

Marketing automation plays a significant role in the customer's journey toward making a purchase. But how can an anonymous website visitor be transformed into a customer? And how can marketing automation be utilized in this process? The answer to all of these questions can be found in this article.

Marketing Automation Strategy: Data and the Bigger Picture [With Examples]

In this article, we delve into the key elements of marketing automation, exploring how you can streamline campaigns, deliver personalized experiences, and achieve remarkable results.

Marketing Automation in Practice, Part 1: From Small Streams to Customer Experience – Important Everyday Automation

Earlier we listed five marketing automation activities that every marketer should do. Now it's time to take a closer look at what it means to ”automate the basic messages in marketing".

Webinar recording: Marketing Automation Strategy - Transform data into revenue

With the right strategy, the business can transform data into revenue by effectively targeting its audience, personalizing its campaigns, and delivering a seamless customer experience.

5 Marketing Automations that Every Company Should Use

Many marketers have promised to start using marketing automation. To make the starting process easier, we decided to list five marketing automations that every company should be doing so they can start seeing the value of marketing automation.

Why marketing automation is holding its position in marketers’ toolbox – according to marketers

In this article, we will take a look at the reasons why marketers are relying on marketing automation to boost their marketing efforts in 2023.

The State of Marketing Automation 2023

How to utilize marketing automation to engage with your customers [video]

Marketing Automation & CRM – the Greatest Benefits and Best Practices

The combination of marketing automation and customer relationship management (CRM) brings many benefits to marketing and sales teams and the entire company. Jump in to learn more about these advantages and how to utilize the solutions together efficiently.