Learn how to leverage marketing automation to grow revenue.
With the right strategy, the business can transform data into revenue by effectively targeting its audience, personalizing its campaigns, and delivering a seamless customer experience.
In this webinar, we want to give you an overview and understanding of marketing automation in the bigger picture. We’ll explore how the technology sits in with other marketing channels, and how automation can be utilized in different buyer journey stages.
Here are a few picks of the webinar content:
- How CRM fuels marketing automation
- Data ecosystem: connecting data coming from multiple sources
- How to utilize automation for different buyer journey stages
- Examples of use cases for each stage
- Case studies