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How to make sure my press release is published?

What is interesting to you, might not be for the majority of readers. Write your releases primarily from the reader's perspective.

Newspapers, media, freelance editors and bloggers receive hundreds of releases daily and it's tough to stand out from the mass. We gathered 8 tips on how to improve the chances of your press release getting published. Read More Feb 2, 2017

6 ways to improve online customer experience in eCommerce

With 59% of marketers experiencing good ROI after personalizing their online stores, it is clear that personalization is essential for an e-retailer.

Let’s take a look at what should be taken into account in building a great online experience in eCommerce, IT, and tourism. In the first article of this series, we start with tips and tricks on how to improve the customer experience for online shoppers. Read More Feb 2, 2017

Marketing and PR Cloud on the digital customer journey

Click the picture to see how Liana product family offers solutions for digital touchpoints throughout the customer lifecycle

Awareness

Evaluation

Purchase decision

Loyal customer

                                               
 

Analytics, monitoring and marketing automation

 

Liana Technologies has more than 3000 customers worldwide

Nordic Morning Oyj

Nordic Morning Oyj

Edita Prima is the leading service provider of graphical communications services in the Norhern countries.

Halti

Halti

Halti is the leading designer and manufacturer of outdoor sports and recreation equipment in Finland.
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IAB Finland

IAB Finland

IAB (International Advertising Bureau) is a nonprofit group open to companies with interactive advertising and marketing. IAB Finland consists of over 100 organizations and 600 members.

Destia

Destia

Destia is a Finnish infrastructure and construction service company that builds, maintains and designs traffic routes as well as industrial, traffic and living environments.