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14 reasons to use marketing automation

Marketing automation has a big role in organizing the work within the marketing team as well as between teams.

For most of those who do professional marketing, an automation tool is either an everyday instrument or at least is on the top of the shopping list for 2017. Here are 14 reasons to take it into action! Read More Jan 18, 2017

10 trends in digital marketing to happen in 2017 [Infographic]

If you are still not taking advantage of data and analytics, you're doing it at your peril. The future will be driven by data and the ability to apply it properly...

At the beginning of the new year, it's important for a digital marketer to analyze their marketing actions during the past year and check if they utilize the most important tools. This is also the time to plan marketing tactics for the upcoming year. Read our list of marketing trends you should look into in 2017. Read More Jan 3, 2017

Marketing and PR Cloud on the digital customer journey

Click the picture to see how Liana product family offers solutions for digital touchpoints throughout the customer lifecycle

Awareness

Evaluation

Purchase decision

Loyal customer

                                               
 

Analytics, monitoring and marketing automation

 

Liana Technologies has more than 3000 customers worldwide

IKEA

IKEA

宜家是一家跨國家具店。

Budget

Budget

Budget Car Rental is one of the world's best-known car rental brands. Budget operates in more than 120 countries.

Halti

Halti

Halti is the leading designer and manufacturer of outdoor sports and recreation equipment in Finland.
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Lappset

Lappset

Lappset Group is one of the world's leading playground equipment producers.