Email marketing tool for marketing professionals

Despite new channels, email marketing remains highly relevant due to its directness, personalization capabilities, and high ROI. 1 It allows targeted messaging to opted-in audiences, fostering stronger customer relationships. 2 Email provides measurable results, enabling data-driven optimization. 3 Its versatility supports various marketing goals, from promotions to nurturing leads. 4 Unlike social media algorithms, you own your email list, ensuring consistent reach and control over your communication. 5 In essence, email marketing offers a cost-effective and powerful way to connect with your audience and drive conversions. 6  

Ensuring high deliverability involves a multi-pronged approach. Heard of our approach is a dedicated Customer Success Manager plays a vital role by proactively partnering with you. They understand your goals, offer tailored guidance on maximizing deliverability, and ensure you're leveraging our platform effectively. They act as your advocate, providing ongoing support and strategic advice to help you avoid spam folders and achieve optimal campaign performance, fostering a long-term, successful partnership.
 

On technical front, we maintain a strong sender reputation through robust infrastructure, support SPF, DKIM, and DMARC authentication, and actively monitor feedback loops. We also provide tools for list hygiene, like double opt-in and bounce processing, and guide you on anti-spam compliance and content best practices.

We understand the importance of data locality, especially in the UAE. While our core infrastructure is globally optimized for performance and reliability, we recognize your preference for local servers. To explore how we can best accommodate your requirements, including leveraging your existing UAE-based servers or discussing potential local hosting solutions, please reach out to our sales or technical team.

Liana®Mailer provides comprehensive reporting and analytics to track your email campaign performance. You can monitor key metrics like open rates, click-through rates, bounce rates, unsubscribe rates, and conversion tracking (if integrated). Our platform offers visual dashboards and detailed reports, allowing you to segment data and analyze engagement by various criteria. This enables you to understand what resonates with your audience, optimize future campaigns for better results, and measure your overall email marketing ROI. You can also export data for further analysis.

Liana®Mailer is integrating AI to enhance email marketing in several ways. Our AI content generation can help you with generating content for the email on the fly without having to worry about writing content or being gramatically correct