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The Essentials of Email Marketing for Hotels

Email marketing tips for hotels

Email marketing still remains the most effective channel for hotels to engage guests. We collected the most effective email marketing practices that will help hotels drive more bookings and turn current guests into repeat customers.

What you will learn from this guide:

  • How to define an email marketing plan for your hotel
  • How can your hotel collect more newsletter subscribers
  • How can marketing automation improve guests' online experience
  • What type of content works best for a hotel newsletter
  • What are the 5 most important components of a hotel newsletter
  • What are the top 6 email marketing KPI's that hotels should monitor

“LianaMailer is an easy-to-use, simple, and flexible tool. For us, having the newsletter tool and the landing page module in the same platform is important and helps us to achieve good results, generate leads and create strong bonds with our guests.”

Digital Marketing Executive, AccorHotels

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