Welcome to our email marketing course!
This 3-day course provides you with a wealth of materials for developing basic email marketing skills. You will hear our best tips and practical examples for creating newsletter content, personalizing messages, and improving the results of email marketing. We also advise you on how to grow your subscriber lists and how to ensure your newsletters are deliverable.
On each course day, you will receive a newsletter with a compact package of knowledge on a certain area of email marketing.
- Day 1: Composing newsletters – subject line, quality content, newsletter design, email marketing strategy.
- Day 2: Let's grow your results – OR and CTR, personalizing, learning from other brands.
- Day 3: Subscribers & deliverability – building own contact database, DKIM and SPF, marketing automation.
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