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Press Releases

Gaining interest with press releases

Sexpo is a 1969 founded foundation promoting the sexual wellbeing in Finland. The foundation’s activities include relationship-related and sexuality counseling, therapy and consulting. The foundation also educates professionals of sexual health, offers information about sexuality and actively participates the public conversation.

Sexpo started to use Liana Technologies’ press release distribution service to get their voice heard from among the constant flood of information. The choice to start cooperation with Liana was particularly influenced by the great quality of customer service. Before introducing Liana’s press release distribution tool, the foundation only used single email posting lists and made only occasional PR actions.

With Liana’s press release distribution tool, our press releases have received high visibility. We have been frequently contacted due to our press releases and common interest for our activities has grown.
Tiina Vilponen
Communications and Marketing Manager, Sexpo foundation

The cooperation between the foundation and Liana Technologies has been fluent and Sexpo’s employees have received help and support from Liana whenever needed. This is why Sexpo wanted to expand cooperation even further. The foundation increased the effectiveness of their communications by starting to use Liana’s email marketing tool and also implemented their website redesign with Liana’s website tool.


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