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Liana's press releases

Personalized and data-driven email marketing drives hotel revenue: Liana Technologies helps AccorHotels optimize customer experience

16.01.2019, 07:30

Personalization and cross-channel data are huge factors in email marketing and are likely to become even more important during the next years. This means that companies need to optimize their email ma...

Liana Technologies brings Google AdWords services into its Marketing Cloud software

29.04.2018, 12:00

Digital marketing and communications software company Liana Technologies has enriched its Marketing Cloud services with a new integration to Google AdWords. Marketers can now manage their Google adver...

Liana Technologies goes to the EBA grand final - named as the National Winner for Finland in its award category

19.03.2018, 05:40

Liana Technologies has been chosen as the National Winner for Finland in Customer and Market Engagement category. The company will continue to the final stage of European Business Awards where the Eur...

Industry media monitoring

Daily Forecast: One-Quarter of the Population Will Use Smart Speakers Next Year

14.06.2019, EMarketer

Download with PRO eMarketer forecasting analyst Eric Haggstrom shares our US numbers on smart speaker users, including its most popular age group. Made possible by Teads. Watch now. The eMarketer Da...

Become a digital marketing guru with this 9-part training for $37

13.06.2019, Android Authority

The AAPicks team writes about things we think you’ll like, and we may see a share of revenue from any purchases made through affiliate links. Nearly every modern company needs a versatile digital mar...

Daily Forecast: Travel Will Overtake CPG in Digital Ad Spending

13.06.2019, EMarketer

Download with PRO eMarketer senior forecasting analyst Oscar Orozco tees up our ad spend numbers for the travel and CPG verticals and shares reasons behind the shifting outlook. Made possible by Tead...

Better Visuals for Better Digital Marketing

12.06.2019, Target Marketing

“Stock photography” is not a four letter word. (Though “clip art” probably is.) It’s possible to bring your digital marketing and collateral materials to life without spending a fortune — or looking l...

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