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Liana's press releases

Personalized and data-driven email marketing drives hotel revenue: Liana Technologies helps AccorHotels optimize customer experience

16.01.2019, 07:30

Personalization and cross-channel data are huge factors in email marketing and are likely to become even more important during the next years. This means that companies need to optimize their email ma...

Liana Technologies brings Google AdWords services into its Marketing Cloud software

29.04.2018, 12:00

Digital marketing and communications software company Liana Technologies has enriched its Marketing Cloud services with a new integration to Google AdWords. Marketers can now manage their Google adver...

Liana Technologies goes to the EBA grand final - named as the National Winner for Finland in its award category

19.03.2018, 05:40

Liana Technologies has been chosen as the National Winner for Finland in Customer and Market Engagement category. The company will continue to the final stage of European Business Awards where the Eur...

Industry media monitoring

Learn the ins and outs of digital marketing for just $35

19.07.2019, Next Web, The

Ask any 13 year old if they’re a social media expert and you’re likely to hear a loud, fast, confident affirmative. And in their own way, they’re probably right. If social media was all about firing o...

Thousand Oaks Data Firm Acquires Marketing Agency

19.07.2019, San Fernando Valley Business Journal

Thousand Oaks data firm Giant Partners has acquired marketing agency Worxstudio to move into the data driven digital marketing business, the company announced Thursday. Worxstudio is also located in ...

Digital ad spend: Paid search continues to dominate in 2019 - ClickZ

18.07.2019, ClickZ

A May/June survey of 500 digital marketing decision makers found that paid search comprises 40% of digital ad spend. More on top challenges, trends, and publishers. Marin Software surveyed nearly 500...

SCN delivers digital ads to UK FTA audience

15.07.2019, Advanced Television

Sports Channel Network (SCN), the UK based Free to Air OTT channel, has become the first sport channel to deliver digital advertising to a free to air broadcast audience using the Google Ad Manager pl...

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