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Liana's press releases

Personalized and data-driven email marketing drives hotel revenue: Liana Technologies helps AccorHotels optimize customer experience

16.01.2019, 07:30

Personalization and cross-channel data are huge factors in email marketing and are likely to become even more important during the next years. This means that companies need to optimize their email ma...

Liana Technologies brings Google AdWords services into its Marketing Cloud software

29.04.2018, 12:00

Digital marketing and communications software company Liana Technologies has enriched its Marketing Cloud services with a new integration to Google AdWords. Marketers can now manage their Google adver...

Liana Technologies goes to the EBA grand final - named as the National Winner for Finland in its award category

19.03.2018, 05:40

Liana Technologies has been chosen as the National Winner for Finland in Customer and Market Engagement category. The company will continue to the final stage of European Business Awards where the Eur...

Industry media monitoring

US Q3 digital ad revenues up 22% YoY

15.02.2019, Advanced Television

US digital advertising revenues rose to $26.2 billion in the third quarter of 2018, solidifying 2018’s claim as the highest spending first three quarters on record, according to the latest IAB Interne...

Become a digital marketing guru for just $20 - Android Authority

13.02.2019, Android Authority

These days it’s impossible to launch a successful business or grow an existing brand without maintaining a strong digital and social media presence. The Complete Digital Marketing Course will teach yo...

The 2019 HSMAI Digital Marketing Conference — LODGING

13.02.2019, Lodging Magazine

In January, hospitality marketing professionals from all over the country converged at the NY Mariott Marquis in Times Square for the 2019 Hospitality Sales & Marketing Association International (HSMA...

Google and Facebook face a CMA investigation into their stranglehold on digital advertising

13.02.2019, Telegraph

T he Government has called on competition watchdogs to examine the stranglehold of Google and Facebook over the £14 bn digital advertising market amid concern that “opaque” practices deny publishers a...

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