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Liana's press releases

Personalized and data-driven email marketing drives hotel revenue: Liana Technologies helps AccorHotels optimize customer experience

16.01.2019, 07:30

Personalization and cross-channel data are huge factors in email marketing and are likely to become even more important during the next years. This means that companies need to optimize their email ma...

Liana Technologies brings Google AdWords services into its Marketing Cloud software

29.04.2018, 12:00

Digital marketing and communications software company Liana Technologies has enriched its Marketing Cloud services with a new integration to Google AdWords. Marketers can now manage their Google adver...

Liana Technologies goes to the EBA grand final - named as the National Winner for Finland in its award category

19.03.2018, 05:40

Liana Technologies has been chosen as the National Winner for Finland in Customer and Market Engagement category. The company will continue to the final stage of European Business Awards where the Eur...

Industry media monitoring

Digital Remedy Names David Zapletal To C-Suite Title

24.05.2019, MediaPost

Digital Remedy, a digital marketing technology company, has named David Zapletal as chief innovation and media officer, a newly created C level position. Zapletal, a member of Digital Remedy board si...

Large budgets not necessary for digital campaigns, says Make-a-Wish manager

24.05.2019, ThirdSector

24 May 2019 by Liam Kay Rachael Job says campaigns can be effective with just a shoestring budget Charities with small budgets should not be put off from digital advertising, but should focus on cul...

Tarte and the Art of Customer Engagement: Part Two

21.05.2019, Loyalty360

This is the second installment of our Q&A with Kellen Fitzgerald, Director of Digital Marketing and Client Experience for Tarte Cosmetics. You can read part one here . It sounds like you’re tracking a...

PixelMe's $40 growth plan is a must-have for your company's marketing toolbox

17.05.2019, Next Web, The

Odds are decent that you’re reading this post right now on a smartphone. And if we wanted to roll those odds into another bet, we’d wager it’s not the first time you’ve checked out what’s happening on...

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