Personalization and cross-channel data are huge factors in email marketing and are likely to become even more important during the next years. This means that companies need to optimize their email ma...
Digital marketing and communications software company Liana Technologies has enriched its Marketing Cloud services with a new integration to Google AdWords. Marketers can now manage their Google adver...
Liana Technologies has been chosen as the National Winner for Finland in Customer and Market Engagement category. The company will continue to the final stage of European Business Awards where the Eur...
US digital advertising revenues rose to $26.2 billion in the third quarter of 2018, solidifying 2018’s claim as the highest spending first three quarters on record, according to the latest IAB Interne...
These days it’s impossible to launch a successful business or grow an existing brand without maintaining a strong digital and social media presence. The Complete Digital Marketing Course will teach yo...
In January, hospitality marketing professionals from all over the country converged at the NY Mariott Marquis in Times Square for the 2019 Hospitality Sales & Marketing Association International (HSMA...
T he Government has called on competition watchdogs to examine the stranglehold of Google and Facebook over the £14 bn digital advertising market amid concern that “opaque” practices deny publishers a...