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Email Marketing for Beginners

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This practical guide is aimed at those who are interested in email marketing, whether you are a beginner or want to recap the basics.

📗 What’s inside:

  • Introduction to email marketing
  • Composing newsletter templates
  • Designing and creating good newsletter content
  • Email deliverability and spam
  • Mailing lists and segmentation
  • Analytics and reporting
  • Marketing automation
  • Legislation and guidelines
  • Choosing an email marketing partner
  • Tips for sending your first newsletter


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